Customer feedback platform for owners and customer-facing teams
Collect feedback. Understand what it means. Fix what matters.

Turn customer feedback into clear actions.

Create surveys, import reviews and track what customers and AI assistants say about your business. MetricShift uses AI to organize every signal, find recurring problems and turn them into action tickets your team can resolve.

Start free See exactly what you get
No credit card required 50,000 AI tokens every month Create surveys for free
Everything you need to manage customer feedback

One platform for collecting feedback, understanding it and taking action.

MetricShift is built for business owners and anyone who works closely with customers or users — people who need useful answers, not another complicated dashboard. Each feature helps you move from scattered customer comments to a clear next step.

1
Create surveys with AI

Tell MetricShift what you want to learn. The AI creates an onboarding, NPS, customer satisfaction or offboarding survey for you in seconds.

2
Collect feedback anywhere

Every survey gets its own link and QR code. Add it to your website, email flow, store, receipt, packaging or customer follow-up.

3
Import existing feedback

Connect reviews, app-store feedback, public discussions, AI mentions, CSV files and custom sources in one workspace.

4
Turn patterns into action

MetricShift finds recurring complaints and opportunities, creates tickets and helps you track whether the issue was actually solved.

Create surveys without starting from a blank page

Describe the feedback you need. Let AI build the survey.

You do not need survey expertise. Write a prompt such as “Create a two-minute survey that tells me why customers do not book a second appointment, what nearly made them leave, and what would bring them back,” and MetricShift builds the survey for you.

1

Choose what you want to learn

Create onboarding, NPS, customer satisfaction and offboarding surveys, or describe your own use case.

2

Let AI create the questions

MetricShift generates the survey structure and questions. You can edit everything before publishing.

3

Share it with customers

Use the unique survey page, QR code or website placement to start collecting responses immediately.

Bring scattered customer signals together

Connect every place where customers talk about your business.

MetricShift supports review platforms, app stores, public communities, AI discovery, surveys and your own files. All connected data is analyzed in the same workspace, so you do not need to check each source separately.

ReviewsGrowth
Google ReviewsImport public Google Maps feedback and understand recurring service signals.
Mobile appsGrowth
Google Play ReviewsPull Android app reviews into one workspace and analyze feedback at scale.
Mobile appsGrowth
Apple App Store ReviewsImport iOS app reviews and understand App Store feedback in one workspace.
TravelGrowth
Tripadvisor ReviewsImport reviews, trip context, owner responses and hospitality feedback signals.
Local businessesGrowth
Yelp ReviewsImport reviews from restaurants, local services, hotels, shops and other local businesses.
B2B softwareGrowth
G2 ReviewsConnect a G2 API key and product ID to import product reviews, ratings and buyer metadata.
CommunitiesGrowth
Reddit SignalsTrack public Reddit discussions where people compare brands, ask for recommendations and complain.
Open webGrowth
Community Web ScanTrack brand mentions, competitor comparisons, complaints and buying-intent discussions across public forums.
Paid searchGrowth
Branded Search ThreatDetect competitors bidding on your brand name and intercepting high-intent customers.
AI discoveryGrowth
AI VisibilityTrack what AI assistants say about your business, category and competitors.
AI crawlabilityGrowth
GEO ReadinessAudit whether AI crawlers can read your website, including robots.txt, structured data and metadata.
CollectionStarter
QR SurveyCreate hosted survey pages that can be shared by URL or QR code across receipts, packaging, events and email.
CollectionStarter
Website WidgetEmbed a feedback widget into your website or product experience and collect feedback on-site.
Your filesStarter
CSV UploadUpload spreadsheets and historical feedback exports in a few clicks.
IntegrationCustom
Custom SourceRequest a custom source, API or import/export workflow for your business.
AI is built into the workflow

Every imported comment is analyzed, organized and made searchable.

MetricShift does more than store your feedback. Every response, review and mention goes through an AI enrichment process so you can understand what it means without reading everything manually.

A
Sentiment analysis

Understand whether feedback is positive, negative or neutral, and identify where sentiment is getting worse.

B
Search by meaning

Find specific feedback such as “negative comments about the morning shift” even when customers used different words.

C
Recurring themes

See repeated customer problems and opportunities grouped together instead of reading isolated comments one by one.

D
Customer journey context

Understand where issues happen across discovery, purchase, onboarding, service, retention and recovery.

E
Business impact

Use frequency, sentiment and business context to decide which recurring issues deserve attention first.

F
Automatic updates

Keep every source synchronized and receive alerts when new feedback or a worsening issue is detected.

An analytics engine built for each signal type

See the right analysis for the data you connect.

A Google review, an NPS response and an AI answer are different kinds of signals. MetricShift does not force them into one generic chart. The analytics engine adapts the analysis to the source, then connects the findings across your business.

Purpose-built views instead of one generic dashboard.

MetricShift gives each source the measurements that make sense for it, while keeping the underlying feedback searchable and exportable in one workspace.

1
NPS and survey analytics
Track the score, distribution, trend, promoters, passives, detractors and the comments driving each group.
2
Feedback and sentiment analytics
Follow incoming volume, sentiment changes, recurring themes and unusual spikes over time.
3
AI discovery analytics
Measure whether AI recognises your business, how often it recommends you and which companies it mentions alongside you.
4
Community and market analytics
Separate brand mentions, competitor-only gaps, complaints, risks and buying-intent opportunities.
MetricShift feedback timeline showing incoming feedback volume and sentiment changes over time
MetricShift Net Promoter Score analytics showing NPS, promoters, passives and detractors
NPS analyticsKnow the score and the customer mix behind it.

See promoters, passives and detractors immediately, then open the comments that explain why the score moved.

MetricShift AI Visibility analytics showing recognised, uncertain and not-mentioned AI responses
AI visibilityUnderstand whether AI can find and confidently describe you.

Separate confident recognition from uncertainty and missed mentions, including your position in category recommendations.

MetricShift community analytics showing visibility score, mentions, risk signals and opportunities
Community intelligenceTurn public discussions into risks and opportunities.

Track brand and competitor mentions, complaint signals, source diversity and buying-intent conversations.

MetricShift sentiment analytics showing the positive feedback rate
Sentiment analyticsGet a fast read on the health of any feedback segment.

Filter by source, survey, date or topic and see whether the selected feedback is improving or getting worse.

MetricShift NPS driver analysis comparing what detractors and promoters are saying
Driver analysisSee what customers praise, what makes them leave and where to act first.

MetricShift groups the themes behind positive and negative scores and keeps the original customer comments attached as evidence.

Need to connect a different data source? The analytics layer can be extended for additional external data, APIs and internal datasets. MetricShift can map the fields, apply source-specific enrichment and create a tailored analytics view instead of treating every dataset as generic feedback.
From feedback to action

Recurring problems become clear tickets your team can work on.

A chart does not solve a customer problem. MetricShift turns repeated patterns into action tickets with the supporting feedback, status, comments and business context in one place.

✓
See the evidence

Open the ticket and review the customer comments and sources behind the pattern.

✓
Decide what matters first

Compare how often the issue appears, the sentiment and the estimated business impact.

✓
Share it with the right person

Send the ticket by email, Slack, Teams or a simple shareable URL.

✓
Discuss progress in one place

Use ticket comments to keep decisions, blockers and updates attached to the issue.

✓
Confirm the problem stays solved

Mark the ticket as resolved. MetricShift keeps monitoring the topic and reopens it if the issue returns.

Example action ticket

Customers are repeatedly waiting too long for a reply.

Negative feedback has appeared across Google Reviews, a customer satisfaction survey and two public discussions.

Related feedback23 signals
SentimentMostly negative
Customer journey stageService & recovery
Suggested ownerCustomer service
StatusOpen
Inside the Take Action workflow

Every ticket says what happened, how big it is and what to do next.

MetricShift creates two kinds of tickets. Strategic tickets come from patterns it finds across all your feedback. Recovery tickets are created the moment a single customer has a bad experience and needs a response today.

Recurring patterns become prioritized work.

When the same topic keeps appearing across reviews, surveys, public discussions and AI answers, MetricShift groups the signals and opens one ticket instead of leaving you to spot the pattern yourself.

  • Category tells you which part of the business the issue belongs to.
  • Impact level tells you what deserves attention first.
  • Linked items let you open the original customer feedback behind the ticket.
  • Status moves the work from backlog to open to resolved.
MetricShift action ticket about competitor mentions in public comparison threads
MetricShift action ticket recommending content for detected demand signals

A single bad review becomes an urgent recovery ticket.

A poor rating does not wait for a weekly report. MetricShift marks it urgent, keeps the customer's own wording attached so nothing is lost in summary, and shows which source it came from. You can share the ticket, discuss it in comments and close it once the customer has been handled.

MetricShift urgent recovery ticket created from a Google review about long waiting times
MetricShift urgent recovery ticket created from a Google review about unanswered calls
MetricShift urgent recovery ticket created from a Google review about declining food quality
PriorityUrgent items rise to the top so the day starts with the things that actually cost you customers.
EvidenceThe original customer wording stays attached to the ticket, along with the source it came from.
SharingSend a ticket by email, copy it into your own task tool or share a link with whoever needs to act.
StatusTrack each ticket from backlog through open to resolved, so nothing quietly disappears.
Set it once and stay informed

MetricShift keeps watching your feedback sources for you.

Connect a source or publish a survey once. MetricShift continues checking for new feedback and alerts you when something important changes.

Choose how often you want updates.

Receive email alerts when new feedback arrives, when sentiment drops or when an issue should be reviewed in the Recovery Inbox.

Hourly Daily Weekly
Email-first if you want it. Dashboard when you need it.

Stay on top of customer signals without changing how you work.

MetricShift does not require your team to live inside another tool. You can connect your sources once, choose how often you want updates and let the system bring the important changes into your existing workflow. If you want deeper control, the dashboard is there and ready in seconds.

You can run MetricShift almost entirely from email.

Choose hourly, daily or weekly updates and let MetricShift continuously summarise the most important changes in your customer data. The result is a background workflow that keeps you informed without asking you to change how you already work.

✓
Clear summariesSee what the most common issues are across all the datasets you connected, without manually reviewing every response or review.
!
Immediate alertsReceive alerts when a low score or negative sentiment appears on one of your channels, so recovery does not wait until someone checks a dashboard.
→
Concrete suggestionsEvery report helps translate signals into recommended actions, so your next step is obvious rather than buried in raw feedback.
↗
Easy to shareForward the email reports to colleagues and keep the important context attached, even if the rest of the team never logs into MetricShift.
Hourly updates Daily summaries Weekly action reports
Again, if the dashboard is not for you, that is completely fine. Set up your imports or surveys once and MetricShift will continue monitoring, summarising and alerting from there.
Email reports and alerts

Reports arrive in a format your team already uses.

MetricShift can send low-score alerts, weekly action summaries and detailed recommendations directly into your inbox. This makes it easy to stay on top of the data and share it internally without adding another meeting or manual reporting step.

Optional dashboard

When you want to investigate, the dashboard is simple and fast.

The dashboard is designed to be intuitive from the first minute. Navigation is extremely simple, setup takes seconds and you can go directly from imported signals to analysis, actions and recovery workflows without a long learning curve.

  • The structure is clear: collect data, analyze it, act on it and manage account settings.
  • You can customise the journey as deeply as you want, but you never need technical setup to get value from it.
  • If you only need the occasional deep dive, the dashboard is there whenever you want it.
MetricShift dashboard navigation showing Data Sources, Surveys, Signal inbox, Action center and Analytics

The Signal Inbox makes the data as flexible as you need it to be.

Search across every dataset you added to your account: by sentiment, source, survey, data type, use case, date, issue category or any specific phrase customers mentioned. Whether you want all negative feedback about waiting time, all positive comments about a specific staff member or every complaint tied to a specific location, the Signal Inbox helps you find it fast.

MetricShift Signal Inbox search interface with sentiment and data filters
Flexible search across feedback dataFilter by sentiment, survey, data type, date range and sorting method, then search across imported customer signals in one place.
MetricShift search result showing a detailed customer feedback record
Full context on each resultOpen a specific imported dataset and review all the details.
Use MetricShift without replacing your other tools

Export the enriched data and continue working wherever you prefer.

MetricShift can be your main feedback workspace, or simply the AI analysis layer between your data sources and your existing systems.

Export feedback, enrichment and action tickets in one click.

Download the original feedback together with sentiment, themes and other AI enrichment. You can also export the action tickets MetricShift created for you.

CSV JSON
Simple, transparent pricing

Start free. Upgrade only when you want live external sources and higher analysis volume.

The Starter plan is a real free product for collecting and analyzing your own feedback. External review platforms, community monitoring, AI visibility sources and recurring source connections begin on Growth.

Starter

Best for testing MetricShift and collecting your first customer signals.

Free
50K monthly AI tokens
  • Hosted surveys and feedback forms
  • Website and in-app feedback widget
  • QR feedback flows
  • AI-generated survey and QR experiences
  • Feedback overview and basic analytics
  • Automated posting to Google Reviews
  • Automated customer recovery on low scores from your own surveys
  • AI sentiment and clustering within the token limit
  • CSV upload included
Not included on Starter
  • External source imports and live connections
  • Email signal automation for connected sources
Start free
Most popular

Growth

For teams ready to connect sources and continuously analyze customer signals.

€99/month
1M monthly AI tokens
  • Everything in Starter
  • 1M monthly AI tokens included
  • Import external review and feedback sources
  • Connected source workflows for richer signal tracking
  • Automated customer recovery on low feedback scoring across import channels
  • Email signal automation
  • Turn imported data into prioritized tickets
  • Token top-ups available when usage spikes
Best fit for active teamsUse Growth when MetricShift becomes part of your recurring product, customer-experience or feedback workflow.
Choose Growth

Scale

For higher-volume teams that need more tokens, more sources and deeper integrations.

€499/month
10M monthly AI tokens
  • Everything in Growth
  • 10M monthly AI tokens included
  • Unlimited integrations
  • Higher-volume imports and analysis runs
  • Built for multiple teams and larger feedback operations
  • Priority support for integration requests
  • Better fit for advanced CX, product and growth workflows
Built for heavier signal volumeUse Scale when MetricShift becomes a central layer for continuous customer and market signal analysis.
Choose Scale
i
What “50K AI tokens” means

AI tokens are used when MetricShift generates surveys or analyzes feedback. Your monthly allowance resets each month. The exact number of comments you can process depends on their length and the analysis performed. Starter is designed for initial collection and testing; Growth is the plan for ongoing external-source monitoring.

New sources and capabilities are added regularly

See more of what customers and AI systems say about your business.

MetricShift continues to add new ways to monitor how your business is discovered, discussed and recommended online.

Available GEO Readiness

Check whether your website is technically prepared for AI agents to find, understand and recommend your business.

Available Community signals

Track public conversations about your business across online communities and forums.

In development AI execution agents

Future agents will help respond to public issues and follow up on internal actions. They will be clearly controlled by you before acting.

Start with the feedback you already have

Run your first free checks and start collecting feedback today.

Create a free account to run AI Visibility, Community scan, Branded Search Threat and GEO Readiness checks at no cost. You can also set up as many surveys as you want, and the included 50,000 monthly AI tokens help you run sentiment analysis across the survey data you record.

Get started now for free
No credit card required. Takes about 20 seconds to get started.